App design
the best mobile app
Design workshops
Our creative process is based on caring for your unique needs and goals, ensuring that we are not only efficient but also inspired at every stage.
More than meetings
Workshops are no ordinary meetings; they are interactive sessions in which our appvinio experts, along with our clients, engage in working together on the vision of the project. Together, we create a space in which business analysts, developers, UX/UI designers and members of your team analyze the project from many perspectives. Their diverse competences allow us to look at it from different points of view.
Target setting
During the several-hour session, which may span over a few meetings, we learn about your project idea and its business goals. The focus is placed on understanding your target user group and identifying the value your app could deliver to them. We create a detailed functional map that shapes the future look of the application. The outcome of the workshop is not only the information obtained but also the creation of the project draft along with the cost estimate.
Project understanding
The better we understand your vision, the better results we will be able to achieve together. Our workshops help us avoid problems and misunderstandings at the development stage. This leads to fewer mistakes and less of our time or your money being wasted.
Why I need this?
- You will learn how your solution should be prepared properly
- How the features should be developed to achieve the desired results.
- What technologies we recommend using to build the app and why
- You will have a better understanding of your product and the way it is going to work
Business analysis
Our workshop process is not only about creating a vision; it also provides the foundation of business analysis. Aware that it is impossible to discuss the project from A to Z in one meeting, we focus on the most important aspects during our workshops.
Key person
A business analyst is a key member of our team; they are the ones who bring together all the pieces, making sure that our solutions perfectly meet the established goals and requirements. Learning about your requirements, transforming them into clear feature related and non-feature related tasks and delivering them to the development team is just part of their many responsibilities.
Project Brief
Another job they do is create the project description. This is a document that describes all the most important parts of the project, along with technical details and guidelines for the development team.
Why I need this?
- A business analyst improves the quality of the project through more tailored and well-thought-out functionalities.
- They make sure that the developed functionalities always meet the established requirements and business goals in the best possible way; they take a high-level approach.
- A business analyst reduces the cost of the project as they solve conceptual problems prior to the development phase.
UX Design
In the world of digital products, User Experience (UX) is the bridge between the user and the application. The more users enjoy a product, in this case an app, the more willingly and often they will use it.
Increasing conversion
According to research conducted by Forrester, effective UX Design could increase conversion rates by up to 400%! This is undoubtedly a powerful argument for the use of UX research. Why not harness this power?
Digital mockups
At the UX Design stage our specialists create basic drafts of the application, using information in the project documentation. These simple visualizations show the arrangement of information on individual screens and how to navigate the modules of the future app.
At this point, the created digital mockup becomes interactive. Thanks to it, by clicking on buttons, for instance, we can move between different modules of the app. This in turn, makes it possible to understand how the app works at an early stage of the project.
Why I need this?
- It will make users understand how to use your app faster and easier, which will make it more likely for them to become loyal users
- It will increase user retention, i.e., people who return to your app
- It will improve the profitability of the app because people are much more willing to pay for something if it’s pleasant and convenient.
UI Design
User Interface is all the elements that enable the user to interact with the app. The quality of the interface translates into the user’s experience when using the app.
Interface design
UI design is the beginning, not the end. The design we create is interactive, allowing you, your team, investors and your target test group to interact with your UI vision. Early involvement lets you collect valuable opinions and suggestions. We are flexible and our quick response when introducing corrections adds to the effectiveness of the entire project, both financially and time-wise.
Intensive testing
When creating an interface, the user is always our priority. Taking into account UX research, we create an interface that is intuitive and easy to use. The visual aspect is equally important for us. We will make your app stand out, attracting the attention of new users with its appearance.
Why I need this?
- It will allow your app to stand out from similar products and increase the chances of the user choosing your app over the others
- Visually attractive but free from anything unnecessary, the UI design will make it easier to use your app
- It will strengthen your brand and the perception of the product in the eyes of its users
Branding
Branding is a holistic process of crafting a brand’s identity and character. It involves strategy, market analysis, and visual elements to build trust and leave lasting impressions.
Be recognisable
Branding is much more than just a logo or color scheme. It is the entire process of creating a brand’s character and identity. It’s the way your brand communicates with users, building emotions, inspiring trust and leaving lasting impressions. Together with you, we create a branding strategy. We analyze the market, competition and target group. We shape the image, determine the tone of communication and define visual elements such as logo, colors and typography.
Long term plans
When involved in branding, we set our eyes on the future. We create flexible solutions that can evolve along with the brand. Thanks to this approach, you will be able to make the necessary changes as your product changes. We provide not only ready-made elements, but also explain why a given choice makes sense for the brand and its goals.
Why I need this?
- It will make your app stand out from competition
- Well-planned branding creates emotions and relationships with users.
- It conveys professionalism and trust
- It ensures consistency in communication – it allows you to effectively communicate values
- the brand becomes recognizable thanks to consistent branding
- Strong branding has an influence on users purchasing decisions
